APPLICATIONS
Retail
Banking &
Finance
Travel & Tourism
Telecom
Hospitality
Healthcare
Lottery &
Betting
Government
Fast Food
Post
Exhibition
Centre
Advertising/Multimedia
Museums
Insurance
Gaming &
Leisure
HR/Intranet
Franchising
Education
Malls/Facilities
Management
Shipping & Logistics |
Self-service is possibly best
known for its retail applications, with many high-street
retailers now making extensive use of all that kiosks have to
offer, and reaping in the benefits and the profit! The scope
for self-service retail solutions is rapidly increasing as
customers become more familiar with the technology and more
prepared to Choose a kiosk over a manned till.
Some examples of the solutions offered by kiosks in
retail include:
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Shop-in-Shop Kiosk
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Loyalty card Terminal
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Price checker Terminal
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Photo Kiosk
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VAS kiosk
Use of self-service in retail can increase revenue by cutting
down on staff costs, decrease pressure on staff, decrease
waiting times for customers and serve at unsociable hours.
They also impact hugely on customer satisfaction by giving
customers the ability to service themselves quickly and
easily, getting what they want, when they want it.
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Retail banks, mortgage banks,
money/currency services, etc
Self-service really started with the ATM, which provided an
easy way for customers to access their account, without having
to queue for a teller. Self-service in banking has now moved
far beyond the ATM, as more and more banks find out how kiosks
in branches can help their business.
Some examples of the solutions offered by kiosks in
banking and finance include:
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Information and Transaction Kiosk
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Queue Managemnt Kiosk
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NetBanking Kiosk
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NetTrading Kiosk
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Utlity Payment Kiosk
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Cash Dispensing Kiosk
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Feedback Management Kiosk
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Lead Generation Kiosk
In a busy environment where customers often have just minutes
to complete important transactions, kiosks can provide
efficient customer service while freeing up customer service
advisors to deal with those who need further attention. In
this way customer service is improved throughout the branch,
for all customers, at a greatly reduced cost
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Airports/airlines, railway, bus
and coach operators, travel agencies, tourism councils, petrol
stations, car hire, etc.
The travel industry is an intensely pressurised business, with
millions of people travelling every day. In a business that
places such demand on high-speed, top-notch customer service,
the kiosk can provide the ideal solution, both by providing a
maximally efficient means of serving travellers in a number of
capacities, and by simultaneously providing them with the kind
of service that can only be offered by a kiosk one which
customers feel is fair and without prejudice.
Some examples of kiosk solutions in travel & tourism
include:
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Check-In Kiosk / Boarding Pass
Kiosk
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Information / e-Ticketing Kiosk
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Loyalty Program Kiosk
Self check-in has already become extremely successful in many
of Europes airports, and kiosks have given an enormous boost
to the travel industry, dramatically speeding up the process
of getting from one place to another, and providing heightened
customer satisfaction.
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Mobile phone operators, network
provider, ISPs, etc.
One of the fastest-moving industries there is,
telecommunications can certainly benefit from fast-moving
customer service which is always up-to-date, reliably informed
and available.
Some examples of the solutions offered by kiosks in
telecommunications include:
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Queue Managemnt Kiosk
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Bill-Payment and e-Top Up Kiosk
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VAS Kiosk
Telecommunications and self-service would seem to go
hand-in-hand, with kiosks providing remote access to a wide
range of telecommunications products and services. However,
self-service terminals can also benefit major
telecommunications retailers, reducing store walkaways by
providing instant information about telecommunications devices
(for instance, mobile phones) when sales assistants are
unavailable or busy. They can also promote special offers and
offer exclusive custom content, offering a way to gain an
entirely new set of customers.
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Hotels, non-fast-food
restaurants, restaurant chains, etc.
In hospitality, self-service really comes into its own,
allowing customers to look after themselves (thereby always
ensuring that their individual needs can be met to the highest
degree),and freeing staff to spend more time with customers
who really need their help.
Some examples of the solutions offered by kiosks in
hospitality include:
Self check-in terminals for
hotels, allowing customers to check themselves in
electronically rather than queuing
Automated arrivals kiosks for
conferences, where clients can register their arrival, print
out tickets, etc
Reservation booking terminals
for restaurants, enabling diners to reserve a table and order
food in advance
Fast food & drinks order
terminals, where customers order and pay before collecting
their meal
Electronic menus, allowing
the diner to choose at the table and transmit their order
directly to the kitchens.
By allowing customers to take control and make their own
choices through self-service, customer satisfaction is
absolutely assured. When a customer has a problem that
requires human resolution, staff can focus completely on the
problem at hand because of the reduced pressure on their time.
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Hospitals, pharmacies, doctors'
surgeries, etc.
In an industry where face-to-face care is all important, it
might be thought that self-service would not play an important
role, but the opposite is more often true, as self-service can
help to promote a better quality of personal care and
understanding.
Some examples of the solutions offered by kiosks for
healthcare include:
Automated arrival terminals,
where patients can check themselves in
Appointment booking kiosks,
for patients to make or view appointments
Health information terminals,
which provide general health information and give answers to
common questions
Patient records terminals,
allowing patients to check their medical records
The kiosk can play a major role in providing a trustworthy and
highly secure means of transmitting information between the
patient and his/her doctor or healthcare advisor, without the
need to go via a third party. It also enables patients to have
improved access to information and can help surgeries and
hospitals to run in a more efficient manner by automating the
check-in procedure. It even cuts down on the paperwork! In
short, kiosks can both improve the patients experience and
help to reduce costs, while maintaining confidentiality at all
times.
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Lottery & Sweepstakes operators,
bookmakers, etc.
The filling out of paper slips in lottery and betting offices
is fast becoming a thing of the past in Europe. With minimal
footprints and online booking and payment facilities, kiosks
can handle all the day-to-day activities, leaving staff
valuable time to serve other customers.
Some examples of the solutions offered by kiosks for
lottery & betting include:
Lottery ticket kiosks, where
customers can select, pay for and print their own tickets
without queuing at a manned counter, as well as collect their
winnings.
Betting terminals, where
users can place bets on all current events and collect their
winnings, and can even view the events as they happen.
Information & Prediction
terminals, providing detailed information on current events to
bet on, including observations of form and recommendations for
safe and lucrative bets, as well as providing a source of
information for those new to betting.
The fast pace of the lottery & betting markets makes them
ideally suited to incorporating self-service. Terminals are
able to provide efficient, swift service for existing clients,
while making available all the information a new user needs to
start betting, thus encouraging new customers into the market.
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Councils, LOCAL AUTHORITIES,
civil services contractors, etc
Information technology has become incredibly popular and
important throughout Europe, and governments are well aware of
this trend, with the EU even offering grants and funds for
governments who want to provide public internet and IT access,
in a drive to close the 'digital divide'. Self-service forms a
natural part of this drive, providing faster, more efficient,
more cost-effective and more satisfying services to the
people.
Some examples of the solutions offered by kiosks in
government & public services include:
Public internet access
kiosks, making the Internet available to everyone
Library check-in and
check-out kiosks, facilitating borrowing of books for users
Citizen Advice kiosks, making information available to the
public about their legal and civil rights
Tourist information kiosks,
providing information from printable maps to useful telephone
numbers
Staff organisation/intranet
kiosks, enabling local government to run more smoothly and
efficiently from within
Self-service can provide a range of valuable services to
users, at any time, in any place, and without investment in
extra salaries or employee costs. Kiosks can help to reach
people in remote areas, and make information available 24
hours a day, at little to no extra cost
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Chain restaurant operators,
franchisees, etc.
The aim of fast food is really self-evident - food, served
fast! And with self-service solutions, fast food can be served
even faster, keeping customers on the move rather than making
them wait in queues to order, freeing up staff time and outlet
resources.
Some examples of the solutions offered by kiosks in
fast food include:
Remote ordering kiosks,
allowing customers to place orders themselves which are
directly transmitted to the kitchen staff, ensuring that food
is ready and prepared for the customer in an optimum time.
Queue-busting terminals,
which can be employed at peak times to reduce pressure on
staff and ensure customers are served as quickly as possible.
Service kiosks, providing a
variety of entertainment and information services to
customers, such as music downloads and listening terminals,
video terminals, mobile phone top-up and media downloads,
local information and so on, keeping customers in the diner
for longer.
Self-service in fast food can drive up sales and customer
satisfaction by providing more meals in a shorter length of
time, but it can also help to keep customers entertained while
they eat and provide extra services to attract new customers.
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Postal Service Providers,
Couriers, Postal Machinery & Infrastructures Manufacturers
The postal service is used by almost everyone, and
ever-increasing demand for excellent, speedy customer service,
coupled with the necessity for service provision in both urban
and rural areas, mean that self-service can be of real
benefit. It can offer savings on employee costs, and even on
premises costs in rural regions, while increasing both the
number of services available and the number of locations in
which those services can be available.
Some examples of the solutions offered by kiosks in
the postal services include:
Stamp issuing terminals,
where customers can purchase stamps for posting letters.
Parcel dispensing/weighing
kiosks, providing a 24/7 service for customers to weigh,
purchase postage for and dispatch parcels easily and quickly.
Parcel franking terminals,
allowing customers to frank their own parcels and letters and
send them.
Custom ATMs, offering not
only the ability to take money out, but also offering a range
of other services, such as payment of council tax, withdrawal
of state pension, receipt of benefit payments, etc
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Venue operators, event organisers,
etc.
Event management can be facilitated via the use of
self-service, helping visitors and exhibitors alike to find
their way into and around exhibition halls, automating the
entire process to create smooth-running and successful events.
Some examples of the solutions offered by kiosks in
exhibition centres include:
Entry kiosks, allowing
exhibitors and visitors to register their arrival and receive
all their documents, as well as ordering meals, drinks and
other services.
Ticketing terminals, printing
personalised entry tickets for event visitors
Way-finding (exhibitor
finding), offering printable maps and route-planning
facilities
Internet access, making the
Internet available to everyone at the exhibition
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Multimedia and advertising
agencies, in-store designers
Digital media provides an excellent way of advertising brands
and products, and self-service technology can develop this
even further by targeting exactly the right customers, at
times and in places when they are more likely to be receptive
to advertising. Furthermore, self-service provides a great way
of updating advertisements and offers simply, easily and on a
large scale, without a high cost.
Some examples of the solutions offered by kiosks in
advertising include:
Digital signage, promoting
products via audio-visual feed to a flat screen, viewed and
heard by customers while they are browsing .
Advertising via interactive
kiosks while a kiosk is not in use it can be used constantly
as an advertising tool for all manner of products and brands,
thereby ensuring it is useful even when not being used .
Customer recommendation
kiosks, enabling a customer to enter his/her preferences and
receive a list of advertised products that meet their
requirements on the spot .
POS, POI, media and
promotional installations in stores and public places .
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Museums, collections and archives
operators, curators,
Self-service can improve visitor turnover to small and large
museums alike, at a fraction of the cost needed to hire more
staff or launch a marketing campaign. Kiosks can make visitor
experiences of a museum more enjoyable and more informative,
thereby encouraging them to return, while also improving the
entry process, reducing the need for large numbers of staff
and enabling museums to open for longer.
Some examples of the solutions offered by kiosks in
museums include:
Entry ticketing terminals,
allowing customers to purchase tickets on the door or collect
tickets that they have reserved (online) without having to
queue.
Interactive exhibitions,
encouraging visitors to spend more time with the exhibition
and also heightening enjoyment by allowing visitors to involve
themselves.
Educational kiosks, offering
visitors more information about the exhibits than can be
contained in a guide book, also freeing up staff from giving
guided tours.
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Retail insurance companies,
commercial insurance companies
Almost everyone needs insurance of some sort at some time,
whether its planned in advance or a last-minute realization
that youve forgotten to buy that travel insurance you needed
for your ski trip! Self-service can boost sales of insurance
policies by making it easily available in a number of places,
when its needed most.
Examples of kiosk solutions offered to the insurance
industry include:
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Travel insurance terminals
placed in airports, seaports, bus stations, etc, reminding
people to insure themselves, and allowing them to cover
themselves immediately themselves for a holiday and need to do
so immediately.
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Motor insurance terminals
placed at petrol stations or service stations, enabling people
to renew their car insurance or get a new quote while on the
move
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Health insurance terminals
placed in surgeries and hospitals, enabling users to insure
themselves on the spot while the idea to do so remains fresh
in their minds.
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Lead
Generation Kiosk
Insurance is something which is often left until the last
minute - and self-service can capitalize on this, enabling
people to buy insurance exactly when they need to. It can also
provide for those who have planned ahead and want to
investigate what is available.
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Gaming venue operators, gambling
chains, casinos.
A well-established market,gaming & leisure can still benefit
further from the kiosk technology available today. Gamers
demand more and more interactivity, and customer service is
critical in leisure activities. Kiosk technology can provide
all this and more. It can turn standard arcade games into a
rich, totally interactive experience and make available the
maximum range of services, with minimal customer effort
required.
Some examples of the solutions offered by kiosks in
gaming and leisure include:
Interactive gaming terminals
incorporating touchscreen, and even voice recognition
technology to increase interaction.
Demonstration terminals, for
gamers to try before they buy'.
Online gaming terminals, to
play online games anywhere.
Music and video kiosks, where
customers can try, buy and transfer a wide range of audio and
visual files for their mp3 or mp4 players.
DVD rental kiosks, enabling
customers to rent, pay for and return DVDs Gaming kiosk
solutions can generate revenue in their own right, for
instance by requiring players to pay before they play, or they
can promote the purchase of home gaming systems, thereby
indirectly generating profit.
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High staff volume companies,
manufacturers,
Self-service can be invaluable to any company with a large
number of staff and/or a sizeable intranet. In some countries,
it is even required by law that intra- and internet access is
available to all employees of a company, which in non-office
situations (for instance, on the manufacturing floor, in a
warehouse) can be a challenge to provide. Kiosks are the ideal
solution to this problem, providing easy and quick access to
staff intranets throughout the company premises, wherever
employees are based.
Some examples of the solutions offered by kiosks in HR
include:
Remote platforms in
warehouses, manufacturing bases, et cetera, which provide
constant (wireless) access to the staff intranet and even to
the internet, featuring robust enclosures to protect the
technology from damage.
Wireless mobile terminals
which can travel with staff from place to place, easily
carried and easy to operate at any time.
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Franchisees, automated video
rental providers, Photo retailers,
Providing a greater range of products in a cost-effective
manner to increase profits can only be a positive step for
many franchises. In order to make this possible, more and more
franchisers are already offering self-service solutions as
part of their packages.
Some examples of the solutions offered by kiosks in
franchising include:
Automated DVD & video rental
kiosks, allowing a customer in a store to rent a DVD or video
from a kiosk, pay at the kiosk and even return the item to the
kiosk after viewing, requiring no input from sales assistants.
Digital passport
photo-booths, enabling users to take and print their own image
suitable for passports or driving licenses, as well as
allowing them to print novelty images and even greeting cards
featuring their picture.
Photo kiosks, where customers
can print and manipulate images from their digital cameras.
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Universities, Colleges, Public
and Private Schools,
Information technology has become incredibly popular and
important throughout Europes education system, especially as
more and more information becomes available on the internet,
and as computer literacy becomes an essential requirement for
many jobs.
Self-service forms a natural part of this drive to close the
digital divide, providing faster, more efficient, more
cost-effective solutions for schools and universities, thus
improving student access to IT and education services.
Some examples of the solutions offered by kiosks in
education include:
University administration
terminals, offering students a range of services.
Public internet access
kiosks, making the Internet available to everyone.
Library check-in and
check-out kiosks, facilitating borrowing of books for users.
Education terminals, allowing
younger children to become more familiar with technology.
Test and examination
terminals, where students can sit exams both in school and
remotely, and receive their marks instantly.
The potential for improving education through self-service is
immense, offering students access to information providers
such as the internet and facilitating time management, while
providing a cost-effective means of transmitting information.
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Malls / Facilities Management
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Shopping Centres,
Fitness/wellness venue operators, Facility management
companies,
In a large or busy shopping centre or mall, customers will
want to know where they are going, how to get there, and what
shops are available to them, among a number of other things
(such as purchasing car parking or reserving toddler carts).
Theatres, fitness clubs, concert halls and other venues have
similar requirements, where customers want to book and pay for
tickets, design a fitness routine, or view news and reviews of
upcoming and past shows. Self-service can make all of this
very simple and cost-effective to manage, while at the same
time increasing customer satisfaction and encouraging return
trips.
Some examples of kiosk solutions for facilities
management include:
Info and planning terminals,
allowing customers to find out about a centre and plan & print
their activities.
Booking terminals, enabling
customers to book tickets for shows, concerts, or simply
parking, pay and print tickets on the spot.
Fitness kiosks, taking
weight, height and other measurements of a user and asking
questions about their fitness goals, then providing a
printable fitness (and even dietary) regime to follow.
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Some examples of kiosk solutions for Shipping &
Logistics include:
Queue Management Kiosk
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